




Sero Cashmere Polo
An elevated take on the polo. The Sero Cashmere Polo is cut from our lux performance cashmere blend, with a signature tonal ASHER embroidery and ribbed knit hem and cuffs. Refined comfort that performs on and off the course.

ANTI-MICROBIAL
Description
Meet the Sero Cashmere Collection, our most elevated layer.The Sero Cashmere Polo is cut from a lux performance cashmere blend, soft and quietly refined, with a tonal ASHERembroidered at the left chest and ribbed knit trim at the hem and sleeves. It carries you from the round to dinner without missing a beat.
Built for the swing. Styled for after.
Size & Fit
Our apparel is cut in a modified athletic fit that scales with size. Smaller sizes run slimmer and closer to the body for an athletic look; as the sizes go up, the fit opens slightly for a more comfortable, relaxed feel, because a truly slim fit isn't what most guys want in a larger size.
For an athletic fit, order your usual size. If you prefer a roomier, more relaxed fit, size up.
Still deciding? Use our What's My Size? tool to get a recommendation in seconds.
Care Instructions
Our performance cashmere blend is more resilient than pure cashmere, but it still rewards a gentle hand.
Wash it less than you'd think. Cashmere is naturally odor-resistant and only needs washing every few wears. When you do, machine wash cold on the delicate cycle in a mesh bag, or hand wash in cool water with a gentle, wool-safe detergent. Skip the bleach and fabric softener.
Never wring or twist. Press the water out gently, then lay it flat on a towel to dry, away from direct heat. Don't tumble dry, and don't hang it, wet or dry, hanging stretches the knit out of shape.
Fold it to store, and give it a gentle pass with a cashmere comb if it pills; a little pilling is natural and eases with wear. For the off-season, fold it away somewhere cool and dry, with cedar to keep the moths off.

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A collar that holds its shape, wash after wash
Before any piece makes it onto the ASHER site, we put it through a 100-wash test. Washed, dried, and washed again, one hundred times... to make sure it holds up the way it did on day one. It shows most at the collar, where a proprietary interior construction keeps it crisp and true. No collar curling, no sag, wash after wash. At ASHER, quality is built in from the thread up.
Frequently Asked Questions
Our apparel is cut in a modified athletic fit that scales with size: smaller sizes run slimmer and closer to the body, and the fit opens up slightly as sizes go up. For an athletic fit, order your usual size; for a roomier, more relaxed feel, size up. Still deciding? Use the "What's My Size?" tool on each product page to get a recommendation in seconds.
Our fabrics are custom-milled from the thread up, not pulled from open-market stock. Most pieces are sweat resistant, four-way stretch, and anti-microbial, so they move with you and stay comfortable all day. Full material makeup can be found on each individual product page.
That's the whole idea. Every piece is built to perform on the course and made to be worn well beyond it. Wear it to dinner, the office, or a weekend out. No loud prints, just clean lines and a matte finish that can go with you anywhere. Built for the swing, styled for after.
Our performance cashmere blend is more resilient than pure cashmere, but it still rewards a gentle hand.
Wash it less than you'd think. Cashmere is naturally odor-resistant and only needs washing every few wears. When you do, machine wash cold on the delicate cycle in a mesh bag, or hand wash in cool water with a gentle, wool-safe detergent. Skip the bleach and fabric softener.
Never wring or twist. Press the water out gently, then lay it flat on a towel to dry, away from direct heat. Don't tumble dry, and don't hang it, wet or dry, hanging stretches the knit out of shape.
Fold it to store, and give it a gentle pass with a cashmere comb if it pills; a little pilling is natural and eases with wear. For the off-season, fold it away somewhere cool and dry, with cedar to keep the moths off.
ASK ASHER
Meet ASHER AI, our always-on assistant. Ask about fit and sizing, fabric and product details, or the status of an order, and you'll get a clear answer right away. Anything it can't handle goes straight to our team.
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